Dead Companies Walking: How A Hedge Fund Manager Finds Opportunity in Unexpected Places by Scott Fearon & Jesse Powell

Author:Scott Fearon & Jesse Powell [Fearon, Scott]
Language: eng
Format: epub, mobi
Publisher: St. Martin's Press
Published: 2015-01-06T05:00:00+00:00

Compare these desperate attempts to cling to Blockbuster’s antiquated business model with the way Netflix, its onetime chief nemesis, has evolved. The entertainment delivery sector is so fast moving, Netflix’s DVD-by-mail method was already well on its way to obsolescence before Blockbuster went Chapter 11. Netflix’s management recognized this and reacted proactively. Unfortunately, they were almost too aggressive in switching to streaming movies and television shows online. Like JCPenney’s leadership, Netflix infamously fired their customers when they suddenly spun off the company’s DVD service and jacked up prices. After losing hundreds of thousands of subscribers in a matter of weeks, Netflix quickly reversed this misstep and transitioned to the new platform more gradually, which allowed the company to keep its market share and compete with big new players like Amazon. Netflix also began producing its own original content.

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